The Goat ICS

ICS 2026 (Dental Clinic Incubator 2026) is an intensive 12-month program, created for clinics that no longer want chaotic promotion and unpredictable results, but a clear, complete, and scalable system.

We're not just talking about ads or social media, but about a digital ecosystem built to support real clinic growth: patient acquisition, positioning, sales, recruitment, automation, and internal process optimization. In practice, ICS 2026 is the partnership through which a clinic can build a solid foundation to grow predictably, profitably, and long-term.

Healthcare marketing

made different.

I want to join the Incubator

Vision

Founded with the purpose of supporting the medical industry in making the world a healthier place, by bringing in ideal patients and delivering exceptional results.

Years Experience

Clinics Involved

Revenue Generated

Patients Booked

Our Systems

At The Goat Group, we help the medical industry achieve its financial goals by attracting premium patients on autopilot, without major risks, and saving precious time.

Sistem

Beneficii

Lead Generation Growth System

I. High-performance funnel designII. Media Buying SpecialistIII. Copywriter focused on patient emotionIV. A/B Testing & Optimization SpecialistV. Campaign ManagerVI. Proprietary software for tracking results

Content Creation Bundle

I. Strategic scripts in Romanian and EnglishII. Fast and professional editing crewIII. Performance- and algorithm-driven account managementIV. Custom reporting softwareV. Varied production capacity, from recurring content to complex materialsVI. One professional shoot every month

Website & Funnel development

I. Built from the ground up (no templates)II. Designed for new patientsIII. Rocket-fast speedsIV. Gorgeous-looking

SEO

I. Local market researchII. Strategy built around your financial goalsIII. Optimized for Top 5 ranking in less than 12 monthsIV. Articles written with medical accuracy

WhatsApp Conversion System

I. Unique in dentistryII. The most personal way to communicate with patientsIII. Scalable to thousands of messages dailyIV. 40% more effective than traditional SMSV. Where the difference in clinic revenue is made

Projects at the intersection of medicine and business!

Discover the clinics for which we have built real growth systems, from patient acquisition and premium positioning, to complete ecosystems supporting hundreds of thousands of euros in annual production.

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Project Name: Infinity Digital Dent

Description For Infinity Digital Dent and Dr. Amer Hijazi, we built more than marketing: we contributed to attracting hundreds of thousands of euros annually in patients, consolidated a strong and hard-to-replace personal brand, and brought communication with a real identity. Beyond traditional promotion, we took the brand into a rare space for Romania, including the production of a documentary.

Industry: Dental Clinic Incubator

Release Date: Feb 12, 2024

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Project Name: White Star Dent

Description Am fost alături de White Star Dent încă de la început și am contribuit la creșterea clinicii de la 0 la aproape 1 milion de euro anual, transformând-o într-unul dintre brandurile puternice din stomatologia din Iași.

Industry: Incubatorul de clinici stomatologice

Release Date: Nov 11, 2024

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Project Name: V-medical

Description ICS se potrivește oricărei viziuni de creștere, indiferent de piață. În cazul V Medical, o clinică din Satu Mare, am demonstrat că și într-un oraș mai puțin expus putem atrage constant pacienți valoroși, reușind să generăm lunar câteva cazuri bune de reabilitări totale pe implanturi.

Industry: Incubatorul de clinici stomatologice

Release Date: Sep 17, 2024

Echipa

Lattas Eleftherios Founder

I grew up alongside technology, YouTube, and cameras, and editing and the online world have been part of my life for as long as I can remember. I always liked being ahead of my time, and my first business — also online — was at age 13. The irony is that the idea for The Goat was born right in the dentist's chair.

Moraru Ionuț Media Buying Strategist

With over 10 years of experience, Ionuț is one of the pioneers of online media campaigns. He is the team's right-hand man and a strategic pillar in ad planning and optimization.

Koman Cristian Web Developer

With 6 years of full-time web development experience, Koman has built complex projects for major Romanian brands, including high-performing landing pages appreciated by clients.

Manta Maria Video Editor

Maria is a talented, fast, and detail-oriented video editor who puts emotion into every piece she delivers. Every edit she creates is designed not just to look good, but to communicate something real.

Alin Vintilescu Media Production

With over 10 years of experience, Alin has dedicated nearly his entire career to producing commercial ads and documentaries. He has an exceptional eye for detail and visual storytelling.

Dragoș Pintilie Graphic Designer

A designer with 10 years of experience for major brands such as Lidl and Kaufland, Dragoș combines creativity with precision and is recognized as one of the best designers the team has worked with.

Dragos Duica Media Buyer

With 3 years of experience in Media Buying, specialized in the medical industry, Dragoș brings a deep and analytical perspective. For the past year, he has been actively contributing to The Goat team's results.

Sorana Marin Social Media Manager

Trained entirely from scratch, Sorana has 2 years of experience in creating and coordinating social media content, contributing to shaping the digital identity of medical brands.